© Franziska Agrawal 1999 - 2017
all rights reserved.

CLIENT
Maclaren

EXPERTISE
Industrial Design & Corporate Product Design & Design Strategy

INDUSTRY
Consumer Products industry

YEAR
2005 - 2008

Background
Maclaren invent the first-ever, umbrella-fold baby buggy with it’s founders knowledge and skills of an aeronautical engineer. It became the Original British Buggy, and parents all over the globe use them to travel daily with their Children that make safety a big issue. Maclaren saw an opportunity for their New Product development to put hands on Corporate Product Design of specific Iconic details of their Buggy.

Vision
We did research and realized that many Toddlers are able to open any common Stroller or Buggy Buckle by themselves. This made us think.

Design Solution
So we found that that buckles for Parachutes are most likely a good solution cause they can be opened only by pressing the front and the back.

www.worldofmaclaren.com

http://franziskaagrawal.com/files/gimgs/th-67_35_35_6_v2.jpg
http://franziskaagrawal.com/files/gimgs/th-67_35_35_5_v2.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_design6_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_35_35_voloturkblustripefront08hi-res_v2.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_bmw2_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_bmw1_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_design5_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_35_35_twintech_v2.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_design2_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_design1_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_35_35_gtside082_v2.png
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_design3_700x960_0.jpg
http://franziskaagrawal.com/files/gimgs/th-67_Maclaren_design4_700x960_0.jpg